2013 holidays

RadioShack’s Holiday Emails Will Change in Real Time

Attention holiday shoppers, your emails are now targeting you in real time—at least if you've signed up for RadioShack's messages. The electronics retailer will use Movable Ink's technology that allows marketers to set time parameters on emails, so the content changes according to what time of day they are opened. 

Millennials Are Nearly 4 Times More Likely to Shop on Black Friday Than Boomers

Baby Boomers are hardly gearing up for Black Friday, while perhaps surprising, more than a quarter of millennials plan to hit the mall hard next week.

Infographic: Holiday Guide to Mobile Marketing

With Thanksgiving only 10 days away, how will mobile will affect in-store and e-commerce sales during the holiday season?