Discovery Communications Concludes Its Upfront Business
Six weeks after securing its first commitments from advertisers for the coming TV season, Discovery Communications has put a bow on the 2013-14 upfront bazaar.
CBS Nears Upfront Finish Line
After a week of stealthily locking down a flurry of deals with agencies, CBS is on the verge of wrapping its 2013-14 upfront business.
The CW Closes Out Its Upfront Deals
The CW is once again the first network to finish writing its upfront business, taking in approximately $400 million to $410 million in advance commitments for the 2013-14 TV season. [...]
Fox Makes Headway as First Week of Upfront Deals Ends
After jumping out to an early start on Wednesday, Fox steadily has been closing its 2013-14 upfront deals, writing business at slightly less inflated rates than in recent years.