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How Facebook’s Open Graph Impacted ‘USA Today’s Super Bowl Ad Meter

Performance Marketing

By Tim Peterson

This year marked the first time USA Today digitized its 23-year-old Super Bowl Ad Meter by rolling it out to Facebook in app form.

Brand Marketing

Portrait: Red Tettemer + Partners

By Gabriel Beltrone

Brand Marketing

Super Bowl Ads Generate $11 Million in Free Media Impressions

By Anthony Crupi

Performance Marketing

Good Luck Finding Your Brand on Facebook

By Tim Peterson

Brand Marketing

CareerBuilder “Work Trip” – 2012 Super Bowl

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MetLife, “Everyone” – 2012 Super Bowl

Brand Marketing

By Adweek Staff

MetLife, "Everyone"

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Acura “Transactions” – 2012 Super Bowl

Brand Marketing

By Adweek Staff

Acura "Transactions" - 2012 Super Bowl

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Century 21 “Smarter Bolder Faster” – 2012 Super Bowl

Brand Marketing

By Adweek Staff

Century 21 "Smarter Bolder Faster" - 2012 Super Bowl

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E*Trade “Fatherhood” – 2012 Super Bowl

Brand Marketing

By Adweek Staff

E*Trade "Fatherhood" - 2012 Super Bowl

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Audi “Vampire Party” 2012 Super Bowl

Brand Marketing

By Adweek Staff

Audi "Vampire Party" 2012 Super Bowl