180la

How Nike and Apple Set the Bar for Anthemic Advertising With These Two Spots in the ’90s

Some of the most memorable executions in the history of advertising go aren't just ads. They are, as William Gelner puts it, more like acts—statements of purpose, or calls to action to make the world better.

How David&Goliath’s Name Is Helping Employees and Brands Be More Brave

Specs Who Stephen Larkin Current gig Chief marketing officer, David&Goliath Previous gig Chief marketing officer, 180LA Age 49

David&Goliath Hires New Chief Marketing Officer From 180LA

David&Goliath has hired Stephen Larkin as its new chief marketing officer. Larkin joins the agency from 180LA, where he worked for three years and also held the CMO position.

Donald Trump’s Plan to Build a Border Wall Is Mercilessly Mocked in This New Ad

Tons of marketers are getting in on election season, so it was only a matter of time before a Donald Trump impersonator made it into an ad. Thanks to a new 60-second spot, "The Wall," from camera company 360fly and agency 180LA, we now know what that looks like. 

How Agencies Are Changing Their Approach to Recruiting Talent at Cannes

 

Ad of the Day: A Syrian Child Refugee’s Real Ordeal Becomes a Storybook Nightmare

A heartbreaking new animation from Unicef calls attention to the plight of the millions of children suffering in the Syrian refugee crisis. "Malak and the Boat," a two-minute video, tells the story—in her own words—of a 7-year-old girl crossing the Mediterranean to escape civil war. Battered by cold water, she admits to being terrified she and her mother will drown. 

View-Master Is Waking From Its Decades-Long Slumber, Thanks to Virtual Reality

On Dec. 1, Walmart stores will begin stocking the new View-Master, completing a national retail rollout that Mattel began several weeks back.

180LA Tries to Recruit a New Creative Director With a Sneaky Award Entry at Cannes

CANNES, France—Where can you find the world's best creative directors? They're sitting on Cannes Lions juries. So, if you're looking to hire a great new CD, why not approach those juries directly—with award entry that's actually a sneak recruitment ad?That's what 180LA has been doing this week.

Media and Entertainment Stars Toasted the Oscars

The 87th Academy Awards were held in LA on Feb. 22, where the biggest stars in media and entertainment celebrated another year in film.

Legacy Shifts Its Creative Account to 72andSunny

The Legacy Foundation has shifted its creative business to 72andSunny.The shift came after a review in which there were four other finalists: Droga5, 180LA, Anomaly and BBDO. Annual media spending on the business is estimated at $50 million.