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In the end, it was a shell game. M&M's "Just My Shell" commercial from BBDO New York, introducing the new Ms. Brown character, was crowned the winner of YouTube's 2012 Ad…
Turns out Pete Hoekstra's controversial Super Bowl spot is even more bizarre than you thought. The Republican Senate candidate in Michigan was roundly criticized for showing an Asian woman speaking…
CBS Corp. skipper Les Moonves on Wednesday made a bold prediction about the broadcaster’s Super Bowl prospects, telling investors that his sales team will set an all-time unit cost record…
GENESIS: With Apple's position in the smartphone market strong and getting stronger, Samsung has been trying to siphon off share by humorously portraying its rival's fans as slaves to an…
Five days after Super Bowl XLVI, here's our (probably) last word on this year's commercials—a trove of data on how the spots are doing on YouTube. Partnering with Adweek for this…
Met Life and Teleflora are among the brands whose Super Bowl spots either asked viewers to “find us on Facebook” or featured a Facebook icon rather than a website address.…
Ben Stein would have enjoyed Honda's Ferris Bueller ad for the Super Bowl, if it hadn't disrespected him so badly. "They had a guy imitating my voice, they should've had…
Doritos is getting used to shelling out money to the amateurs in its Crash the Super Bowl contest. Last year, J.R. Burningham won $1 million after his "Pug Attack" topped…
Now, this is how you fast-forward through commercials. It's an Adweek tradition—taking the dozens of ads from the Super Bowl and squashing them down into a two-minute speed recap. Our hectic…
No Super Bowl is complete without a few lingering controversies, and this year's game left us with plenty. While most of the mainstream media has been buzzing inanely about M.I.A.'s…
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Articles
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- Adweek's Super Bowl Rewind: 27 Spots Break 1 Million Mark on YouTube
- Good Luck Finding Your Brand on Facebook
- Ben Stein Is Pissed He Wasn't in Honda's Ferris Bueller Ad
- Doritos Pays Double to 'Crash the Super Bowl' Winners
- Super Bowl XLVI Mashup: All the Commercials in 2 Minutes
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