Traditionally, brands and agencies rely on a network of freelancers for their creative work. But antiquated management processes can make keeping track of independent professionals a nightmare: Assignments and feedback are reluctantly dragged out over email, singular relationships create a lack of talent visibility and legal contracts are processed manually—risking human error and misclassification.
Today, these inefficiencies have reached a tipping point. Publishers and brands such as Forbes, Vox Media and The Washington Post are so fed up that they’re creating on-demand talent networks—highly transparent freelancer databases that provide the tools for engaging the right freelancer at the right place and time—to help alleviate the management headache.
Our e-book, “Before and After: 5 Ways Managing Your Freelancers Has Changed,” breaks down what on-demand talent networks can do for marketers and brands. It starts by laying out the befores and afters of freelance management—that is, how the process has changed. For example, building freelance networks from scratch used to be a manual process. Now, there are existing databases that automatically assign work based on location, expertise, etc. It then details how on-demand systems have made the entire process more efficient. Check it out:
