Zynga's Pre-Paid Virtual Currency Cards Have Expanded to More than 12,800 US Stores

Many social game players — especially people without access to credit cards — have for years been getting virtual currency for online games via pre-paid cards purchasable in physical locations. Social gaming companies have started doing the same, in a trend that we saw pick up last year, with Playfish, Playdom, Zynga and other developers beginning to cut deals with card distributors and store chains.

And now the largest social gaming company, Zynga, is sharing more details on its efforts here.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in