Zynga sunsets Treasure Isle and FishVille
This week, Zynga revealed it’s planning to sunset both Treasure Isle and FishVille, alerting players yesterday that the games will be shut down by Dec. 5. What’s interesting about the company’s decision to sunset these games now is that they both have more than 50,000 DAU, showcasing at least some basic parameters for what Zynga considers a successful game.
This follows CEO Mark Pincus’s revelation last week that Zynga was planning to sunset 13 underperforming games. At the time, Pincus didn’t go into detail about which games would be affected and company spokespeople declined to tell us any further information.
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