Zynga Boston is Born Through Acquisition of Social Music Gamers Conduit Labs

Zynga, on a roll with their latest investments from Google, their appointment of Owen Van Natta as EVP of Business, their announcement to distribute across Yahoo and more, have acquired Boston’s Conduit Labs social games company. We covered Conduit Labs many times in the past, as they created awesome music games like Music Pets and LoudCrowd. The Conduit Labs will become Zynga Boston, and the studio will focus on product development. Conduit’s CEO becomes the head of the studio, and it looks like Zynga’s acquisition methods have grown into a template, as the acquisition is reminiscent of their acquisition of Challenge Games (now Zynga Austin).

Conduit Labs has been an exciting company to the Social Times team for a while, as we’ve seen them grow from the makers of a simple Facebook Game, Music Pets (check out our review here), to getting a deal with Universal music to provide real tracks...

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