How YouTube Detects When You Upload Copyrighted Stuff... And Makes Money Off It!

Have you ever wondered how YouTube is able to uncover all the videos that break copyright laws, with over 35 hours of video uploaded per minute? The answer is a little system that YouTube likes to call Content ID.

Have you ever had one of your videos taken down from YouTube or your soundtrack removed because you violated copyright laws by using someone else’s music or video footage? Have you ever wondered how YouTube is able to uncover all the videos that break copyright laws, with over 35 hours of video uploaded per minute? The answer is a little system that YouTube likes to call Content ID. Read on to learn more about Content ID, how YouTube uses it to find videos that use copyrighted material, and how many copyright violations have been claimed as a result of the service.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in