YouTube All Set To Launch Original Programming with Major Partners

YouTube plans to produce professional shows that will stand out against its all too familiar short videos of cuddly pets, crazy sport stunts and other recreational content that placed the platform in a prominent position on the Internet.

The Google-owned YouTube has set forth its effort to compete with satellite and cable TV programmers. The platform announced late Friday it has teamed up with industry’s best and will roll out high quality television-style channels.

YouTube plans to produce professional shows that will stand out against its all too familiar short videos of cuddly pets, crazy sport stunts and other recreational content that placed the platform in a prominent position on the Internet.

According the THR, the online TV channels will be associated with Madonna, BermanBraun, Shine Group, The Wall Street Journal, Warner Bros.,

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