Your Online Privacy Is Fair Game, Nonprofit Data Brokering Game Suggests

One major privacy issue with our increasingly digital lives comes in the form of data brokers, who gather up all the information we share with various sites, combine it, package it into "insights" about our consumer behavior and sell it to the highest bidder. As the template for the NSA's PRISM, it's kind of a big deal, yet it seems to bore the bejesus out of most readers. Until now.

One major privacy issue with our increasingly digital lives comes in the form of data brokers, who gather up all the information we share with various sites, combine it, package it into “insights” about our consumer behavior and sell it to the highest bidder — ostensibly barring specifically illegal uses of the data.

As the template for the NSA’s PRISM, it’s kind of a big deal, yet it seems to bore the bejesus out of most readers.

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