Yik Yak Lets Users 'PEEK' at Updates From Around the World

The new feature enables Yik Yak users to access updates remotely and see what's happening in select locations without actually being there.

yik yak

Anonymous messaging app Yik Yak has announced a new feature called PEEK. The feature allows users to see the posts and updates from areas around the world, without actually being in that location. The announcement from the company envisions everything from checking up on your college campus during the holidays to getting on-the-ground reports from areas of struggle, such as Ukraine.

“Imagine being able to PEEK into Thailand to learn about the political tone of the region or Ukraine to read the unfiltered stories and comments of local citizens,” said Tyler Droll, Yik Yak CEO and co-founder.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in