Yahoo! Bids Fond Farewell to 2010 Winter Olympic Games
Executives at Yahoo! may have shed tears during the closing ceremonies at the 2010 Winter Olympic Games in Vancouver, British Columbia, as comScore reported that Yahoo! Sports Winter Olympics drew 32 million unique visitors during the Games Feb. 12-28, compared with 19 million apiece for NBCOlympics.com and ESPN.com.
Yahoo! also cited comScore data saying visitors to Yahoo! Sports Winter Olympics spent 314 million total minutes on the site, versus 218 million on NBCOlympics.com.
As far as Yahoo!’s search engine, the most-searched athlete was U.S.
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