WORLD CUP: Everything You Wanted To Know About Facebook Check-Ins From Brazil

The Facebook Data Science Team turned its attention to check-ins at 2014 FIFA World Cup Brazil, studying how many users of the social network checked in at the various World Cup cities in Brazil between June 2 and 16, where they came from, and who they are.

WorldCupCheckInsMap650The Facebook Data Science Team turned its attention to check-ins at 2014 FIFA World Cup Brazil, studying how many users of the social network checked in at the various World Cup cities in Brazil between June 2 and 16, where they came from, and who they are.

The information is presented in the visualization below, with each arc representing the journeys of 20 Facebook users who traveled from their home cities (represented in blue) to World Cup cities (in red), with the size of circles dependent on the number of check-ins.

Post]]>

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in