Social Pro Daily

Woozworld brings virtual world for teens to iOS

BL_Shaul
By Brandy Shaul

Woozworld, the virtual social network for tweens, is now available as an iOS app, giving users the chance to take their desktop gameplay experience with them wherever they go. The app is targeted at users ages 8-14, and is marketed as a kind of “training wheels” for tweens to learn to better communicate online and develop social skills.

In Woozworld, users create an avatar and can interact with others in real-time chat. Avatars can be customized with new clothing, hairstyles and more, all in an effort to bring a user’s “dream life” to reality in the virtual space.

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BL_Shaul

Brandy Shaul

Brandy is a freelance writer for Adweek covering augmented reality.

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