Woobox Ties Facebook Into Passbook Coupons

Brands looking for innovative ways to bring traffic into their physical stores have found success using the iOS Passbook application, which allows nearby businesses to send deals directly to the iPhone. Now companies can provide innovative Passbook coupons through Woobox, a Facebook app developer.

Brands looking for innovative ways to bring traffic into their physical stores have found success using the iOS Passbook application, which allows nearby businesses to send deals directly to the iPhone. Now companies can provide innovative Passbook coupons through Woobox, a Facebook app developer.

Woobox announced Wednesday that it has added support for Passbook, including ways that brands can deepen the Facebook integration within the mobile coupons. Companies that utilize Passbook to broadcast bargains can create special Facebook add-ins, such as making it so that users can’t redeem the deal without liking the page first, or limiting the coupons to one per Facebook user.

The passes contain special QR codes that can be scanned and redeemed in stores.

This is available, via Woobox’s Coupons app, for free for up to 50 passes per month.

Readers: What is the coolest deal you’ve received via Passbook?

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