Will Social Networks Define Who We Are?

Erick Schonfeld over at TechCrunch today is reporting that Russian investor Finam has backed social media firm Badoo to the tune of $30m and 10% controlling share of the company. For those of you who don’t Badoo is a social network where people can pay to be popular. Most of the networks 12.7 million users come from Europe and Latin America.

This news comes in conjunction with MySpace launching a Russian version last week. As more and more social networks begin to cross international lines will how we group our social patterns will become very telling? I am also interested in seeing the geo/ethnic deployment of many of these social networks.

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