Will Google And Twitter Impact The Like Button?

Yesterday both Google and Twitter announced their own buttons for the social web, more than one year after Facebook launched the like button -- what kind of impact might this competition have?

Yesterday both Google and Twitter announced their own buttons for the social web, more than one year after Facebook launched its like button.

Since launching, the Facebook like button has taken the content world by storm, increasing traffic for all tsites that implement the product.

While the plugins’ performance varies from one site to the next, the simplicity of a single click has reduced friction so much that it is practically replacing the link, something that I highlighted right after the like button first launched.

Impact

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