Why Should Publishers Trust Facebook with Their Content?
Recently, Facebook noted that it plans to host content directly, sparking a debate in newsrooms everywhere. So why could this be a good thing for publishers? We spoke with Opentopic CEO Christian Jorg about this topic.
Facebook CEO Mark Zuckerberg wasn’t joking when he said his vision was for the site to become more like a personalized newspaper.
Recently, Facebook noted that it plans to host content directly, sparking a debate in newsrooms everywhere.
So why could this be a good thing for publishers? We spoke with Christian Jorg, CEO of content marketing platform Opentopic, about why Facebook is doing this and why publishers might be willing to go along with it.
More and more publishers rely on Facebook for traffic, but it’s becoming apparent that Facebook would rather cut out the middle men.
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