Who Is Playing Mobile Games?

Android Community has posted results of a study on mobile phone gaming done by the Information Solutions Group. The study collected data using a web survey of 26 questions from 816 participants in the U.S. and the U.K. In order to participate those surveyed had to have played a game on their mobile phone during the past month.

The study shows that slightly more males play games on their mobile phones than females. What might be interesting is that the average age of the participants who are avid game players is 39.3

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in