Which Social Media Sites Drive Traffic to Newspapers?
Social bookmarking sites such as Digg and reddit drive traffic to newspaper web sites. It’s a proven fact. Except when it isn’t.
That’s the frustrating conclusion of an article published by the Newspaper Association of America as part of the organization’s series on social media ROI. Paul Berger writes:
Today, readers can choose from dozens of bookmarking sites – StumbleUpon, Newsvine, Mixx, Propeller, Twine, Diigo, Blinklist, Blogmarks, Yahoo! Buzz – not to mention social networking sites such as Bebo, MySpace, Facebook and Twitter.
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