WheelsTV Drives onto Mobile with Azuki

WheelsTV, whose Web site programming features all things automotive, has gone live with a mobile version built on the Azuki MashMedia Platform.

The two announced their partnership last June, when WheelsTV became the start-up’s first pilot customer.

Like its online parent, WheelsTV.mobi features interactive and personalized automotive-themed content including high-quality video news, user-generated content, POV reviews of previously owned vehicles and social networking features.

The ClickZoom feature of Azuki’s MashMedia platform breaks video content down into bite-sized pieces, allowing high-quality performance even on lower-end phones.

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