What Not To Do On Twitter: Create Fake Accounts To Show "Grassroots" Support For An Oil Pipeline

The oil industry is losing friends fast, and this latest Twitter stunt won’t win them back: The American Petroleum Institute (API) has been accused of creating more than a dozen fake Twitter accounts to promote a new pipeline.

The KeystoneXL tar sands pipeline is a proposed pipeline that would transport oil from Alberta to Texas if approved by the US government. Several environmentalist and local organizations have taken issue with the pipeline, however, and have been using the hashtag #tarsands to discuss the project.

As first reported by The

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