Want Technologies Enables Retailers To Send Facebook Notifications Directly To Users
Facebook is reportedly working on its own want button, and there are third-party outfits offering their takes on open graph actions, such as the developer that calls itself Want, but Want Technologies may have just raised the bar with its introduction of Facebook notifications that can be used by retailers to communicate directly with potential customers who have expressed interest in their products.
Facebook is reportedly working on its own want button, and there are third-party outfits offering their takes on open graph actions, such as the developer that calls itself Want, but Want Technologies may have just raised the bar with its introduction of Facebook notifications that can be used by retailers to communicate directly with potential customers who have expressed interest in their products.
Want Technologies counts Sharper Image among early adopters of its notifications feature, and the developer said 67 percent of Facebook users who receive notifications are clicking through to product detail pages.
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