Vitrue, a marketing platform for Facebook and other social networks, is doing some marketing of its own with the launch of its Love campaign and its tag line, “Like can never replace Love.”
The campaign is meant to emphasize the point that brands are not built on clicks, but by establishing meaningful relationships, and it is aimed at drawing more clients to its Vitrue Social Relationship Management platform, which enables brands to engage consumers on Facebook, Twitter, Google Plus, YouTube, Pinterest, and Instagram.
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