Viral channels for Android apps to launch 'in coming weeks'

One of the bits of news hidden in this week’s flood of Facebook marketing and HTML5 announcements is that viral channels for native Android apps are coming to the platform in a few weeks.

That will finally bring the mobile platform to parity between Android and iOS. Developers for both platforms will be able to promote their apps in the news feed and through requests and bookmarks. If a person sees activity from a mobile app in their news feed, they’ll be driven to the app if they have it or the right page in the iTunes store or Android Market for downloading it.

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