Unclaimed Facebook pages get a redesign

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By Brittany Darwell Comments

Facebook recently redesigned pages for places and businesses that have not been claimed by an admin. These pages don’t include a timeline, but the layout has been updated to better match the design of other Facebook pages and profiles.

Business pages that are moderated by admins have not changed. Those pages continue to use the Timeline format with a cover photo, posts and apps.

Unclaimed pages now feature key information in a module that spans across the top of the page, rather than having tabs on the left below the page icon as before. There are several other redesigned modules on the page, including a map, posts by friends, public photos, suggestions of similar pages and more. The update, along with recent tests of star ratings for places, suggest that Facebook could be putting more weight behind local search and discovery.

All unclaimed pages that are associated with an address now include a local search module, similar to what was available on country, state and city pages previously. Users can search for other places near the place they are viewing. This would be useful on mobile, but so far isn’t available from the app or mobile site.

Some place pages feature a “suggest edits” module where users can add more information about a location or suggest that a place be merged with an official page. On pages where this module isn’t initially displayed, users can access the feature by clicking the “Edit” button on the top right.

Unclaimed business pages include a module about friends who have worked for the company. This was a feature on all pages before Timeline, but has so far been left off of official fan pages.

Thanks to Paul Miller for the tip and some screenshots.