The Number Of UK Twitter Users Has Doubled In The Past Two Years [STUDY]

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By Shea Bennett Comment

The number of Twitter users in the United Kingdom has more than doubled in the past two years, with a February 2013 poll from Kinetic Worldwide revealing that close to one third (28 percent) of all UK internet users are now active on the micro-blogging social platform, up from just over one in ten (13 percent) in February 2011.

Almost half (47 percent) of 18-24 year-old internet users maintain a Twitter profile in the UK, with 35-44 year-olds (33 percent) also well represented.

Overall, Facebook has almost three times the UK penetration rate of Twitter, with 72 percent of all internet users active on Facebook, and 91 percent of 18-24 year-olds. Conversely, LinkedIn has a UK penetration rate of just 11 percent, rising just two percentage points in the past two years.

(Source: eMarketer.)