Study: Single Facebook Post On Election Day 2010 Led To 340,000 Voters
How does Facebook affect elections? According to a new study led by the University of California, San Diego, a single post on Election Day 2010, Nov. 2 of that year, drove some 340,000 users of the social network to their polling stations.
How does Facebook affect elections? According to a new study led by the University of California, San Diego, a single post on Election Day 2010, Nov. 2 of that year, drove some 340,000 users of the social network to their polling stations.
According to UC San Diego, here’s how it went down:
In the study, more than 60 million people on Facebook saw a social, nonpartisan, “get out the vote” message at the top of their news feeds (ov.
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