Visualize Facebook Data With UberVU Boards From HootSuite

Social relationship platform HootSuite announced its acquisition of social analytics solution uberVU in January, and the first fruits of their combination were revealed with this week’s debut of data-visualization tool uberVU Boards.

uberVUBoards650Social relationship platform HootSuite announced its acquisition of social analytics solution uberVU in January, and the first fruits of their combination were revealed with this week’s debut of data-visualization tool uberVU Boards.

HootSuite said uberVU Boards allows users to pin adjustable widgets into unique dashboards and create customized, action-oriented data views, quickly identifying business insights from key analytics and aggregate data points.

The company added that boards can be set up for:

  • Customized campaign management: Manage campaigns in real-time using customized boards to track specific KPIs (key performance indicators) and metrics against targets.
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