Two Thirds Of Top UK Companies Prefer Twitter, Only One Third Uses Facebook [INFOGRAPHIC]

Twitter’s global reach is likely a defining factor in why the top businesses in the UK prefer Twitter over Facebook. Out of the top 100 most highly capitalized UK companies on the London Stock Exchange (also known as the FTSE 100), 63 choose to use Twitter as part of their social media strategy, while only 33 have a Facebook page.

Figures from the FTSE social media study from Threepipe Communications tell an interesting story about how some of the most profitable companies in the world choose to use social media.