What To Do If Your Twitter Username Is Taken

You’ve spent hours brainstorming the perfect name for your business. Whether it’s creative and edgy, straight to the point or somewhere in between, your business’ name will be the one piece of marketing material that customers think of first when they think of you.

But what happens when Sue finds out that someone’s already claimed @SuesBookstore? What do you do? Although Twitter doesn’t allow duplicate handles (thankfully, or things could get confusing quick!), there are a number of options at your fingertips if you find your preferred Twitter username is already taken.

There are two basic scenarios for businesses that notice their username is taken: a) the account in question is pretending to represent you or your business or b) your business name/preferred username is common enough that someone got to it first.

If