Twitter Testing New "TV Trending" Feature For Some Users

We are officially in the age of social TV, one in which 40% of American smartphone and tablet users log onto a social network – read: Twitter – when tuning into the tube.

And with last month’s global launch of Twitter TV Ad Targeting, a new service designed to enable Twitter and TV ad campaigns to be synchronized, Twitter and TV’s symbiotic relationship is stronger than ever.

Read on for the latest development.

As Mashable reports, Twitter is currently testing a new “TV Trending” feature for some users, highlighting the most-discussed TV shows in real time.

For

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in