Twitter Offering A New Way To Reach Your Audience: Surveys

Wondering what your audience thinks about X vs Y – or maybe you’re just uncomfortable with promoting a specific tweet or trending topic and want more interaction?

It seems Twitter has you in mind and will soon be offering the ability to survey your audience.

Twitter is partnering with Nielsen to offer “brand impact measurement for Twitter” in the form of brand surveys:

Brand surveys will appear to users just like a Promoted Tweet — right within the user’s timeline on both mobile devices and desktop. Users

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