Twitter Adds Photos, Videos, Stronger Media On Apps And Context To Search

For a long time Twitter’s search functionality was criminally underused. Twitter knew this – heck, everybody knew this – and slowly but surely it has started to make improvements to its search tool to encourage users to be more proactive.

First, they made it faster. Then, they made it look better. Earlier this year they started adding additional, crowd-pleasing functionality, such as the Google-esque autocomplete that arrived in July.

Yesterday, Twitter announced further revisions to search, including greater emphasis on photos and videos, stronger media placement on apps and an explanation as to how and why your top tweets in search are selected.

The official Twitter blog has all the information:

Here are three new elements you’ll see when you search:

View photos and videos first: People tell incredible stories on Twitter through photos and videos.

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