Twitter Hires Google Advertising Exec In Preparation For IPO
J.J. Hirschle, who directed media and entertainment advertising at Google, is joining the Twitter team starting October 28, reports Bloomberg.
Hirschle’s hire comes well-timed for Twitter’s impending IPO, as the company has been working to boost ad revenue. He will be responsible for selling Twitter’s ad products to retail companies.
Indeed, Twitter disclosed this week that it added 300 employees in the third quarter – the total is now at 2,300 – and news has been breaking left and right about new
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