Google To Start Showing Tweets in Search Results in Real Time

The two have signed a deal that gives the search giant access to Twitter’s firehose, meaning that tweets will show up in search results as soon as they have been published.

Currently, Google has to proactively mine Twitter for tweets, meaning that only a select percentage appear in search queries (usually from high-profile users).

The new implementation is expected to begin in the first half of this year.

While the deal with Google is expected to be entirely license-based – no advertising is involved – the new partnership should significantly widen Twitter’s reach around the world, potentially driving many more users to its platform.

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