Twitter Launching "Twitter Business Center" Toolkit For Brands

Currently only available to a small, hand-picked group of users, Twitter’s new Business Center will provide a range of powerful tools to businesses and brands on the network, including:

  • Customisation of your business profile page
  • Adding a “verified account” badge to your profile
  • Extra preferences, including being able to receive direct messages from customers that you are not following
  • Account management tools that will allow multiple employees to easily tweet from one profile (and be credited accordingly)

The part in bold is pretty huge.

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