In a blog post this week, Twitter tried to convince us to design our profile pages. The idea is basically that we should jazz up our own pages to fit with the new Twitter. Twitter has always been more about what you tweet than what your page looks like, but it might be possible that new Twitter users will see the site as a place to display their personality through design.
The post advertised some of its in-house designs, available through the Design tab on your Twitter homepage, but also gave a shoutout to Tweety Got Back, a Twitter theme shop, and Themeleon by COLORLovers, another place where you can customize your homepage. Tweety Got Back has some pretty cool themes, especially their Halloween related ones like this:
Promoting themes on Twitter opens up a lot of questions. If there are cool new themes coming out all the time, are we supposed to constantly change our profile? Should I have a Halloween theme this month, and a Santa Claus theme come December? It seems like Twitter wants people to play around with themes to make the user experience more creative and exciting. People who use Twitter as a personal hobby or simply to follow other sources for fun might have a good time playing around with their homepage. But I would predict that people who use Twitter as part of a social media strategy for themselves or a company will want to choose a great theme, and stick with it for the purposes of branding.
That being said, some Twitter users who have used their profile design to promote themselves might want to reconsider their layout. Check out Meghan McCain’s theme for example:
Nobody wants to see your book cover, complete with that strange elephant trunk, repeated all over the background of your Tweet feed.
Right now, Tumblr reigns as the blogging site with the best design options. Facebook is great for having profiles filled with a lot of information. Twitter might be able to increase interest if people have great looking profile pages, but the site’s strength will always lie in its easy-to-share micro-posts.
Do you think profile design matters on Twitter?