Think You Can Handle Over 150 Facebook Friends? Not!
No matter how many friends you have on Facebook, your brain can only consider a maximum of 150 to be part of an inner circle.
Got ego? Trying to garner Facebook friends infinitum? Well you can’t!
According to Robin Dunbar, professor of evolutionary anthropology at Oxford University, the Facebook yardstick that your brain can only handle is 150 friends.
Okay, so you have hundreds, maybe even thousands of Facebook friends. But guess what? All but 150 are meaningless, as far as true friendships are concerned.
When Dunbar reviewed the various traffic patterns with regards to Facebook accounts, even if someone has say, 1,500 friends, he observed, that people typically only maintained active communication with an inner circle of around 150.
Professor Dunbar is best known for his theoretical cognitive limit to the number of people with whom one can maintain stable social relationships.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in