The Muppets Are Coming to a Band-Aid Near You

I’ve never been a fan of using augmented reality in ebooks, but this particular trick makes me smile.

Johnson & Johnson has just released a new augmented reality app for iPhone and iPad. If you use the app to scan one of their new line of band-aids, you’ll see a funny video starring Miss Piggy, Kermit or Gonzo.

What’s more, the videos are interactive. You can try to knock Kermit off his swing or try to get Gonzo unstuck from his suction cups.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in