The Atlantic Starts Book Club on Website, Twitter, Facebook, Tumblr

The Blind Assassin by Margaret Atwood will be the first selection for 1book140, a book club established by The Atlantic that will incorporate the magazine’s website, as well as Twitter (hashtag #1book140), Facebook, and Tumblr,.

The Blind Assassin by Margaret Atwood will be the first selection for 1book140, a book club established by The Atlantic that will incorporate the magazine’s website, as well as Twitter (hashtag #1book140), Facebook, and Tumblr, Mashable reported.

More than 300 books were nominated, and more than 1,400 votes were cast, before readers, the editorial staff of The Atlantic, and Jeff Howe, professor of journalism at Northeastern University and author of Crowdsourcing: Why the Power of the Crowd Is Driving the Future of Business, settled on The Blind Assassin, according to Mashable.

Howe

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in