Techlightenment Acquired As Clickable Launches New Service
The Facebook Ads API ecosystem is heating up as Techlightenment is acquired and Clickable releases a new product.
While by no means the first to enter the Facebook Ad manager market, Clickable, a company dedicated to making online advertising simple and profitable, has formally announced the launch of their “Facebook Ad Management Tools”. This comes the day after Techlightenment, the first company to provide a tool on top of the Facebook Ads API informed us that a majority stake of their company had been purchased by Experian.
With a large ecosystem of advertising platforms built on top of Google in the early years, many are hoping to take advantage of a similar opportunity being offered by Facebook through the company’s Ads API.
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