Tapstream releases free mobile attribution service for tracking mobile installs

Mobile acquisition and growth platform Tapstream has announced the release of its mobile attribution service for free. This service allows mobile marketers to analyze and understand the effectiveness of their campaigns, without worrying about associated costs.

In addition, Tapstream is launching its “Onboarding Links” service, a tool set that allows marketers to personalize the user experience based on ad campaigns, traffic sources and more.

Tapstream’s mobile attribution service tracks mobile app installs from the point of an ad click or another impression source (like visiting a website), and tracks in-app purchases per source.