Toth Gets Sappi Paper Business

Toth Brand Imaging has been awarded advertising and design chores for Sappi Fine Paper North America.

Earlier this year, the Sappi account was awarded to Arnold unit Cipriani Kremer Design after a review in which Toth was a runner-up. Cipriani Kremer has since been designated for closure by year’s end. Before selecting the Boston shop, the client handled advertising through Siegelgale, New York.

Now, Concord, Mass.-based Toth will create print advertising, design and collateral executions for the client under the direction of Cip-riani Kremer CEO and executive creative director Bob Cipriani, who will serve as a consultant to Toth.