How to Survive the Decline of Organic Reach on Facebook [Infographic]

As Facebook continues to evolve, it may be time for marketers to rethink their social media strategies.

There’s no question that the recent changes to Facebook have made organic reach and earned engagement difficult to achieve. Even still, Facebook continues to be a leader in referral traffic and social logins. This reality means that it’s time for brands to rethink their strategies for better results as the social network continues to evolve.

To wit, social media marketing software provider Offerpop has developed a survival guide, which includes tips for optimizing Facebook posts and inspiring consumers to share.

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