Subway Joins Facebook, Starts Giving Away Sandwiches

Surprisingly, Subway did not have an official fan Page on Facebook until Christmas Eve. Since announcing the Page on Twitter yesterday, they have been running a Facebook ad campaign that has helped it quickly climb to 215,000 fans (at the time of writing).

We say surprising because Subway is one of the top advertisers in the food service industry with a $375 million annual advertising budget, and because very soon Subway will have more locations than McDonald’s in the United States.

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