Sprint Looks to Right its Sinking Ship
Sprint is on the ropes lately, judging from the increasingly bad numbers. As The New York Times reports, AT&T and Verizon, the industry’s behemoths, are recruiting Sprint customers who have grown tired of years of inattentive customer service and a lackluster array of cellphones.
Investors have also lost patience, the report said, as the company’s share price has dropped 58 percent since May 2007.
“What do you do when you hit rock bottom?” asked Roger Entner, a senior vice president at IAG, a market research firm.
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