How SportStream Will Incorporate Facebook Data Into Live Broadcasts Of Sporting Events
One of the latest media companies to gain access to the public feed application-programming interface and keyword insights API introduced by Facebook in September is SportStream, which intends to mine the two APIs for data that can be used in real-time during broadcasts of sporting events, potentially by year-end.
One of the latest media companies to gain access to the public feed application-programming interface and keyword insights API introduced by Facebook in September is SportStream, which intends to mine the two APIs for data that can be used in real-time during broadcasts of sporting events, potentially by year-end.
SportStream CEO Bob Morgan spoke with AllFacebook about how the company plans to use the APIs, saying that it will provide its broadcast partners with trending data in real-time, such as the most popular games, teams, and players; where Facebook users are talking about those games, teams, and players; and filtering by specific terms, gender, age, and location, all via one dashboard.
Morgan
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